SEB and local television station TV3 recently organised the seventh Dreams Come True Campaign, raising over two million litas. This charity project is one of the largest and most treasured in the country.
The Lithuanian public could make contributions in a number of ways, for example by sending text messages from their mobile phones, buying special magnetic badges as well as handicraft items donated by well-known local designers or by making direct donation on a website.
The charity project organisers will announce the exact amount raised during the campaign only after all subscribers pay their telephone bills for December and all other amounts have been compiled.
However, the organisers estimate that during the entire campaign period, more than two million litas were raised that will be distributed among charity project Heroes of the current-year special stories, psychology programme “Possibility to Live a Better Life” and for improving everyday-life conditions for kids at children foster homes. As during the previous years, donations will be distributed by a special campaign committee immediately after the turn of the year.
SEB Lithuania has been arranging the charity project together with TV3 and the campaign was finalised by televised concert featuring local celebrities together with children on the first Christmas day, boasting the one of the largest television audiences in Lithuania.
Pictures: TV3 Lithuania.